Giving advice to your clients about what is the best fit for them is much more important and powerful than trying to sell something, OneWorld Properties CEO Peggy Fucci told hundreds of Realtors from more than 10 countries Oct. 31 at the MIAMI International Real Estate Congress at The Biltmore in Coral Gables.
In Fort Lauderdale, OneWorld is the exclusive sales and marketing agent for PARAMOUNT Fort Lauderdale Beach, where only two of 95 units remain. “We’ve closed 62 units in the last 30 days,” Peggy said.
OneWorld’s other project in Broward County is The Kolter Group’s 121-unit 100 Las Olas, destined to be the tallest building in downtown Fort Lauderdale at 499 feet, or 46 stories. “It represents the rebirth of that entire downtown area in Fort Lauderdale,” said Peggy.
In Miami-Dade County, OneWorld has completely sold 155-residence Brickell Ten.
PARAMOUNT Miami Worldcenter, which will have 500+ residences, is nearly 70 percent sold. “That area is extremely exciting,” said Peggy, adding the nearly 30-acre Miami Worldcenter project is filling the hole in the downtown Miami doughnut. “Everything is about walkability, retail shopping, and entertainment. We have all of that.”
While the company’s Fort Lauderdale projects tend to draw more domestic end-user buyers, the Miami projects tend to attract more international investors.
“It’s really exciting to see how the market changes,” said Peggy. She said buyers from Brazil and Venezuela have decreased yet remain consistent, but buyers from other countries around the world are emerging such as Turkey, Russia, and China.
She said the OneWorld sales team is a fountain of knowledge buyers can use to educate themselves. “Just pick up the phone and call, visit the broker’s office,” she says. “You never know when you’re going to spark something. If you’re not present, you’re absent, is what I always say to my team.”